Branded CMS

4 posts by 4 authors in: Forums > CMS Builder
Last Post: January 27, 2011   (RSS)

I use CMSB as my own branded CMS. A client is demanding to know what the name of the software is and I obviously don't want to reveal it. Has anyone run into this before? Do you call it your own software or say it's 3rd party software you resell?

Re: [IronVictory] Branded CMS

By Toledoh - January 26, 2011

If a client is starting to ask those questions, I normally find that they are the clients that I'm quite happy to loose.

If they do ask, I say that it's based on CMSB from interactive tools, however the implementation is from my 8 years of using interactive tools software. Basically, I'm selling the IT software, plus the implementation and my "bank" of coded solutions (my intellectual property) and the relationship that I have with IT and the community that uses CMSB.

I have used this forum, the community it fosters, and my involvement in it, to sell the value statement. I mark up CMSB dramatically.

Just because I know the brand of the hammer that a builder uses, doesn't mean I can buy the same hammer and build a house. It's the knowledge that the builder has in using that hammer that I can't compete with.

my 2 cents worth :)
Cheers,

Tim (toledoh.com.au)

Re: [IronVictory] Branded CMS

By zip222 - January 27, 2011

I gladly tell my clients that it's a 3rd party system. I don't see a reason not to. I don't markup the license fee in the proposals - instead I just include a line item for "CMS Installation, Setup and Customization" which is really what I add to the project.